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Carlos Moreira Presentation to CEOs, Analysts and Investors from Media and Advertising - Weggis- Switzerland 30th January 2008.
Presentation on how WISekey technology can help the Media and Advertising Industry to increase revenues by associating IDs with Ads using a high-level, digital identity verification solution, designed specifically to authenticate that the person is who they say they are to verify the user's identity to provide a safer virtual environment for people to network in.”
Digital identity verification solution provided by WISekey will help reduce media discrepancies as all sources are tagged electronically from a central registry to ensure uniqueness, accuracy, and authenticity. In addition to helping more advertising run where, when, and how it is planned and used by verification services to track when, where, and how an Ad actually ran by associating with its ID. The system allow Media companies to reduce the time spent identifying, trafficking, and tracking advertising.
Please contact Daniel Ybarra, VP Corporate Communications, for more
informations
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