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Myscreen and WISeKey Partner to Offer Secure Mobile Advertising and Transaction
Platform
TORONTO, Canada and GENEVA, Switzerland, July 30 WISeKey and MyScreen
today announced their partnership on integrating WISeKey electronic identity technologies
with MyScreen's unique patent-pending mobile advertising technology platform, defining
a new standard in the delivery of high-quality, personalized and secure advertisements,
offers and transaction capability to mobile phones.
MyScreen subscribers can use this joint MyScreen-WISeKey privacy enhancing solution
to securely opt-in to receive advertisements, credits, coupons and transaction offers.
"Our collaboration with WISeKey will result in a range of exciting and innovative
technologies that protect the identity and security of our subscribers, while providing
them with unique benefits and offers", said Raghu Kilambi, Chief Financial Officer
and Director of MyScreen.
The WISeKey solution uses digital identities to enhance access security, secure
communications, and enable trusted transactions, making them safer, more accessible,
and friendly for end users. The digital certified identities reduce identity fraud
and offer the same ease and security in the mobile world as in the physical world.
"This collaboration with MyScreen has the potential to become a de-facto standard
for secure mobile advertising and mobile transactions", said Carlos Moreira, Chairman
and CEO of WISeKey.
About:
MyScreen
WISeKey
Contact: Daniel Ybarra
Tel.: +41-22-594-30-00
E-Mail: dybarra@wisekey.com
Danielle Restivo, Account Director
Media Profile
danielle@mediaprofile.com
Tel.: +1-416-504-8464
Cell: +1-416-704-2210
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